An Online Academic Course

About the Course

An online, asynchronous course designed for an interdisciplinary academic environment

Previous knowledge and/or experience in design is not required in this course.

Bachelor students from the Hebrew University, Bezalel Academy of Art and Design and Azrieli College of Engineering will co-learn core design methodologies that can be implemented in product and venture creation processes. 

The learning process in the course is built in a structure that brings together theory and real world practice. 

Participants will enjoy an interactive, “hands-on” practice of design research tools, step into the designer’s shoes and use their unique attitude to problem solving, human-needs-centered-design and product oriented design. 

The aim:  Explore new ideas and discover meaningful needs and opportunities. 

This course follows the first course in the series – “Intro to Innovation and Entrepreneurship”. Note: completing the ladder is not a prerequisite. It  dives into key elements in the innovation process and expands the perspective on the design tools available. 

This course will benefit the entrepreneur but also any other professional practice.

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Course details

Attendance

The course is digital and asynchronous, with content being updated on a weekly basis. Therefore, there will be no roll call and there is no attendance requirement.

Language

The course will be taught in English with subtitles in Hebrew and Arabic, in order to empower participants to understand and use the language most frequently used in the world of innovation. The course is admissible as an elective course taught in English, subject to the approval of your academic institution and faculty.

Assignments

All course assignments will be completed online: asynchronous digital tasks, forums, exams and the final assignment presentation. The main course assignments are based on 3 site visits in which the students collect and analyze  information while meeting users and interacting with real life environments. 


Participation

While there is no attendance requirement, course participants must complete all teaching units, hand in all assignments on time and participate in conversation groups to complete the course.

Course Objectives

Broaden the student’s perception on what “a product” is (artifact, process, service, interaction, experience, workflow) and exercise the ability to identify a product’s territory.

Introduce the students to design thinking theories from a critical point of view, and encourage them to adapt and reform the diagrams to their personal perspective and practice. 

 

Introduce the students to hands-on design research methodologies, product specs and visual thinking – useful skills for innovation processes.

Familiarize the students with the industrial design process, expose students to the designer’s mindset and highlight the relevance and importance of this mindset to problem solving and everyday innovative thinking.

Shrink the gap between the student and his/her future customers/users (physically and mentally)

 

Course Menu

Team

Lecturer

Dana Benshalom

Designer, Creator, Researcher.

Course Content Committee

Bezalel Academy of Art and Design: Eyal Fried, Dr. Yoav Friedman
The Hebrew University: Amnon Dekel, Ayelet Cohen, Prof. Michal Shur-Ofry, Prof. Oded Shoseyov, Dr. Sharon Levite-Vaknin, Prof. Shlomo Magdassy, Prof. Zvi Wiener
Azrieli College of Engineering Prof. Alon Dumanis, Dr. Kobi Inbar

Content Development

Dana Benshalom

Academic management

Sharon Levite-Vaknin, Academic manager of JLM IMPACT

Production and Pedagogical Design

Boaz Mermelstein

Art Director

Sonja Olitzky

About us

The JLM Impact Consortium consists of the innovation and entrepreneurship centers of three leading academic institutions in Jerusalem, Israel: The Hebrew University, Bezalel Academy of Art and Design and Azriel College of Engineering. 
The Consortium was founded to encourage researchers and students to walk the paths of innovation and entrepreneurship and to foster an innovative-entrepreneurial ecosystem in Jerusalem. Together, the Consortium harnesses the power of science, design and engineering to impact a positive change on Jerusalem, Israel and the world.

Contact

All Rights Reserved JLM Impact 2021

2 Academic Credits
13 Online Lessons

Be innovative
in your own time
on your own terms

Registration for the 2nd semester is no longer available.
Hope to see you in the first semester of the next academic year.
Students that have already registered- an email message regarding your registration status will be sent in the next few days.

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